Google Business Profile optimisation
The single biggest lever for local visibility — properly set up, structured, and kept that way, so you show up when it matters.
Why your profile deserves specialist attention
For most local and regional searches, Google Business Profile is what people actually see first — before your website, before your rankings. A weak, incomplete, or incorrectly categorised profile quietly costs enquiries every single day.
It’s also increasingly a data source for AI-driven recommendations. A well-structured profile doesn’t just help you appear in the map pack — it helps AI systems understand and trust your business.
A profile that works as hard as you do
Setup & Category Strategy
Correct categorisation, service areas and attributes so you're matched to the right searches.
Map-Pack Visibility
Optimisation aimed squarely at improving your position in local map results.
Review & Reputation Structure
A clear, ethical framework for encouraging and responding to reviews — no fake reviews, ever.
Posts & Media Strategy
Photos, posts and Q&A managed so your profile looks active, current and trustworthy.
Multi-Location Support
Structured profile management for businesses operating across more than one Spanish city or region.
Ongoing Monitoring
Regular checks and updates so your profile stays accurate, active and compliant with Google's guidelines.
"Your Google Business Profile is often the very first impression a client forms of your business — before they ever open your website."
Especially valuable for
Find out how your profile compares
Start with a free, no-obligation AI Search Audit.